CREATIVE DIRECTOR - STYLIST - BRAND CONSULTANT - COSTUME DESIGNER
Natalie is an avid believer in the freedom of expression and does so through narrative imagery. Born and raised in London, she graduated from London College of Fashion (UAL) with a BA (Hons) degree in Fashion Studies.
Following Natalie's graduation, she moved to Paris and started working at Mixte magazine, thereafter being chosen by publisher Mondadori to have a lead role in the launch of Grazia France.
After several years in the corporation magazine side of publishing Natalie decided to found her own styling and consulting company. In parallel, Natalie occupied the role as Fashion Director of Libération Next (France’s leading libéral fashion newspaper supplement).
Her proven business acumen combines commercial and creative to produce images which engage, captivate, question and celebrate and all the while driving engagement and sales.
Career highlights include:
-styling and featuring in the last ever Rolling Stones music video ‘Living in the Heart of Love’ featuring all 5 band members, before the death of Charlie Watts
-animating the 1st ever instagram live shopping for Moncler in both English and French, all 6 sessions exceeding sales expectations by maintaining viewer engagement for over 27 minutes
-featuring a black model on the cover of Libération Next, inspiring other French monthly publications to do the same within the 6 months that followed
-created a series of innovative and captivating social media videos for Lacoste to promote 90 years of the brand, gaining new audience engagement
-creating and launching the best-selling fashion course ‘Styling Workshop’ for IFM (Institut Français de la Mode) which has sold out in record time, 3 years consecutively
-Costume Designer for the Bollywood feature film ‘Befikre’ by the award-winning Director Aditya Chopra and starring award-winning actor
Ranveer Singh, designed and creating over 2000 costumes in Paris and Mumbai
-winning the largest viewed national fashion tv show (1.4m) on France’s leading channel M6, broadcast week days on prime time
CONTACT : contact@natalie-yuksel.com | info@asgparis.com
